The "Analyze the Promo Plan" Thread!
 

The point of this thread is to transcribe, translate, and analyze the Psychédélices promo plan. Please stay on-topic, everything else will be removed. The first post will be edited to include all gathered information. Thanks!

http://img204.imageshack.us/img204/5...che2er0.th.jpg
Thanks to Nidalizee!


TV Promotion

Mademoiselle Juliette clip
15 November - clip on released for TV (wrong date?)
19 November - clip on W9 évènement (phenomenon)
21 November - clip on M6 - tout neuf (all new videos)
Playing on MTV, MTV Idol, MCM, MCM top, MTV Hits, NRJ Hits, Europe 2 TV, Fun TV...

TV Appearances
21 November - Canal+ - Grand journal (wrong date)
28 November - France2 - Special France Gall / Michel Berger
02 December - TF1 - 7 à 8
08 December - France2 - Les talents de l'année
08 December - M6 - Hit Machine
15 December - M6 - Fan De
17 December - TF1 - Sacrée soirée
28 December - TF1 - Disques d'or

On the week of release of Psychédélices:
France 2 - JT 13 H - CD aujourdhui
France 2 - JT 13 H - Esprit libre
France 3 - L'invité du soir 3 marie drucker
TF1 - JT (Journal Televise)
M6 - 12/50
Paris Premiere - Paris dernière
Paris Premiere - Ce soir ou jamais
iTele - matinal (morning shows)
BFM TV - matinal (morning shows)
LCI - matinal (morning shows)
EuroNews
Europe 2 TV
MTV - on playlist and week end special
W9 - musicronik quoi de neuf
Disney Chanel
TFOU
Yapyap

In January
France 2 - Vivement Dimanche
TF1 - NRJ Music Awards
W9 - plateau TV filmé et diffue en TV

In February
France 2 - Tenue de soirée à Courchevel
TF1 - Les resto du coeur (Les Enfroirès?)


Radio Promotion

MJ playing on Scoop, Europe 1, Kiss FM, Contact, Radio 6, Champagne
Special discovery week and interviews on regional YACASTs at release
On Scoop, Kiss FM, Radio 6, Champagne, Contact
Soon on Fun et NRJ!

05 December - RTL - Chronique Anthony MARTIN
06 December - RTL - Laissez-vous tenter / Christophe HONDELATTE
10 December - RTL - On ne pouvait pas le rater / Marc-Oliver FOGIEL
12 December - Europe 1 - Isabelle Morizet
15 December - Europe 1 - Thierry Lecamp


Press Promotion

"Mid November" - Libé, Paris Match
"Around Album Release" - Le Parisien, Ouest France, regional press, l'espress, VSD, Starclub, Star Ac mag, etc.
TV and general press around the time of album release


Web Promotion

Web buzz to start at the end of September
Special Alizée page with more than 40,000 visitors a month
Working with Alizée and Mylene Farmer sites to inform the fans

Teaser video on the web in November
Alizée in the studio with her collaborators: Oxmo Puccino, Bertrand Burgalat...
inrocks.com + influential blog sites

Clip, news on music and general sites starting November 15th
Visable on:

-NEUF/AOL: MJ Clip, and exclusive for one day the making-of
Album extracts presented by different people who worked on the album (Oxmo, etc...) weekly before release.
A fan interview & encounter + "showcase" (free in-store mini concert) after the release or the day before the release of the album

-YAHOO: exclusive first filmed web interview in mid November

-MYSPACE: pre-listen to the album 1 week before release!

-MSN: highlights before the clip in mid November + chat at the end of November

-TF1.FR: highlights before the clip in mid November + chat at album release

-MADMOIZELLE: teaser video in November + filmed interview at album release

+Release of a special web remix on LASTFM + blogs

+Animated official site + working with fan sites and Alizée and Mylene Farmer fan base

-New site on November 19th (wrong date?)


Club Promotion
Playing in clubs in mid November
Remixes by Bimbo Jones, Alber Kam, Astro Boys...


Supports

CD

Limited Edition CD Digipack (20,000 copies)
Quad-fold digipack, totally different artwork, bezel and relief logo
Bonus DVD with a short film with Alizée writen by Jean Fauque

Limited Edition Vinyl (1,500 copies)
Color Vinyl with a transparent plastic sleeve

It's all typed now, though some things still need fixing, translating, and annotating (some dates already seem wrong).

TY - I know we are all very appreciative of the job you did! :)

"inrocks.com, + les sites de blogs influents" - PLEASE! zomg - PLEASE! ;)

((Brad - you better keep an eye on your e- mail!))

Ed:cool:

thanks Snatcher!

Thanks there Snatcher some great research done there!

Credit to RMJ for being the first on the English forums to notice it, and for typing some of it. By the way, on French forums they're saying the France Gall special was already filmed on 26 octobre (so much for attending) and is set to air on the 21st!

dang, the ball is really rolling now :)

Well, that answers the question about how many limited edition CD/DVD's... 20,000.

Thanks for the work getting that stuff done! Love waking up to stuff like this.

Now then... "chats at the end of November" a couple of those say... I wonder if they're talking live-chat's with Alizée? That'd be a hell of a cool thing, however moderated.

Amazing work!! This is awesme!!

Let me just say, we're gonna be seeing a LOT more of alizee released videos and extra content due to this promotion scheme. We're gonna get extras previews interviews appearances and more! So I'm not worried about waiting! There gonna ease our pain with this. And with all this promotion, I'm confident that it'll be a huge success.

Poor Lili, traveling from place to place to place trying to do interviews and appearances.

Can't wait until these plans finally begin! VERY SOON!

Un grand YOUPIDOU à touts vous!

wow
we're up for some serious stuff